Diamonds are attractive, and shopping for them can be exciting. However, there can be little doubts for the consumers that are first-time buyers and not very savvy in purchasing it. There was a time when a diamond was measured on the scale of the 4C’s. Though it still goes on now, there are new factors that have added up in the judgment and can impact the retail and resale value later.

Diamonds are a significant investment, and there is little room for error. Besides, there are plenty of fake ones out there that can make your buying process more complex. But, you don’t have to stress over it. I have a checklist of things to help you buy the most authentic diamonds and not pay sky-high prices for shoddy pieces. If you are keen to know, read further.

The 4C’s

Cut, colour, clarity and carat are the four points that a buyer should start from. These are the major identification parameters that your diamond ring or any other jewellery piece should pass on.

  • Carat (mass): measures how much a diamond weighs. A metric “carat” is defined as 200 milligrams.
  • Color: here means lack of color in the diamond. A chemically pure and structurally perfect diamond has no hue or color – just like a drop of pure water.
  • Clarity: refers to the absence of inclusions (internal flaws) and blemishes in the diamond. The types and number of inclusions present affect the price and the grade of the diamond.
  • Cut: signifies the symmetry, proportioning, and polish of a diamond. More the cuts, more is the luminosity.

The Shape

I have seen most of the consumers going about round diamonds, but the non-round shapes are equally captivating and can make your jewellery piece stand out from the crowd. The best thing is their shapes (oval, marquise, trillion, baguette, and pear) can appear bigger and are also available at lesser rates in comparison to round ones.

The GIA/IGI Certification

The competition is close amongst the different diamond players in the market, and the chances of bogus deals make the certification a priority. In fact, it acts as a blanket of security for the less knowledgeable customers out there.

So, it is best to buy from a reputable dealer or laboratory, preferably the Gemological Institute of America (GIA). Other laboratories of international repute such as International Gemological Institute (IGI), Hoge Raad Voor Diamant (HRD), American Gem Society (AGS), or European Gemological Laboratory (EGL) are also reliable.

The Inscription

Along with the rising importance of lab reports, the practice of laser inscription has grown as well. This technique allows you to inscribe unique numbers, letters, trademarks, or logos on the diamond for easy identification. Fortunately, the quality of the diamond isn’t affected in this process and the mark remains there permanently provided it is not repolished.

With high-quality laser inscription machines, manufacturers have etched their own brand names on the diamonds, successfully distinguishing over their competition.